Luck-One has dropped his longtime moniker in favor of his real name, Hanif. Take note. Also check out his entertaining new video for the track “Gentrify,” off the forthcoming Twelve Inch Vinyls EP.

This was shot on location in Astoria, Queens and Harlem, NYC. I know this because I have a co-producer credit on the video. And by “co-producer credit” I mean “sat on the ground holding Jason’s laptop and running the track back for Hanif to rap over.” In any case, the video was directed by my partner in 28Hundred productions, Jason Chen. If you missed it earlier this year, check out the interview we did with Hanif back in March.